"Have dinner with me and I’ll give you $300,000." In 2003, a female fan in China paid a lot of money to invite Ronaldo to dinner. Ronaldo was so happy that he didn’t know that he had fallen into someone else’s trap.
Speaking of Ronaldo, even those who don’t know football, I believe they have heard his name. Ronaldo’s full name is ronaldo luiz nazario de lima. If you mention Ronaldo’s achievements in football, you can even introduce him day and night without interruption. In addition, Ronaldo also has many nicknames, such as Ronnie, Fei Luo and Da Luo. Ronaldo was born on September 18th, 1976. When he was a child, his family was very poor, but it was his love for football that kept him from giving up this career, and he eventually grew up to be the king of football in the world.
In the growing experience of Ronaldo, Ronaldo can be said to have dealt with all kinds of people. Because of his high popularity, Ronaldo was still relatively strong in protecting his brand awareness when attending various activities, but what Ronaldo didn’t expect was that he actually stumbled in the hands of a China woman.
To mention this story, we have to look back to 20 years ago, that is, in 2003, when Ronaldo came to China for an exchange competition. After arriving in China, Ronaldo was quickly impressed by the enthusiasm of China fans. The scene of the game was surrounded by a sea of fans, all of whom shouted their names.
After the game, Ronaldo’s assistant told him that there was a female boss in China who wanted to have dinner with him. At first, Ronaldo refused. After all, his time is precious, but then the assistant said that the female boss was willing to pay $300,000 as a reward as long as he agreed to have dinner with her.
Hearing this, Ronaldo instantly felt very interested. He could get 300,000 yuan just by eating a meal. Why not go?
Before departure, Ronaldo specifically explained to his assistant that he must show the other party that he is just going to have dinner. If it involves endorsement or other things, he needs to talk about the price. After all, it is impossible to endorse a product casually, just 300,000.
After arriving at the scene, the female boss also made it clear that 300,000 yuan is only the cost of eating and does not involve endorsement. Ronaldo let his guard down. There were not only the female boss, but also many children who lined up to send flowers to Ronaldo.
The female boss also took out a jersey, expressing the hope that Ronaldo could wear this jersey to accept the welcome of the children, and told Ronaldo that this jersey was carefully designed by the children. Ronaldo then put on a special jersey, not only accepted the children’s flowers at the scene, but also performed a superb skill for the children at the scene.
Next, I entered the stage of eating. The whole process of eating was very relaxed, and Ronaldo didn’t feel any discomfort. After dinner, the female boss is also very generous to transfer 300,000 yuan on the spot.
At this time, Ronaldo still felt that the money was very easy to earn, and the female boss in China was really generous.
After Ronaldo returned to China, he forgot all about it because of training and competition. It was not until a long time later that Ronaldo heard the news of his endorsement of products in China from his friends. At this time, Ronaldo felt very puzzled that he did not endorse any products in China.
Only after watching the relevant advertising videos did Ronaldo recall the experience of having dinner with the female boss in China. Then Ronaldo also entrusted a lawyer to take the female boss to court.
The female boss in the story is Jiang Peizhen, the helm of Golden Voice. Jiang Peizhen was in charge of a candy factory at first, but the candy factory soon closed down due to poor management. In order to solve the dilemma, Jiang Peizhen found Wang Yaofa because she heard that Wang Yaofa had a formula in his hand. After being authorized by Wang Yaofa, Jiang Peizhen formally established Guangxi Golden Voice.
Relying on Ronaldo’s fame, Golden Voice quickly swept across the country, and the sales volume showed a surge in a short period of time. Jiang Peizhen has also become a myth in the industry, but this luck didn’t last long. Finally, in 2009, Golden Voice still had financial problems, and Jiang Peizhen was also included in the list of dishonesty.