Microsoft’s new Bing daily users exceeded 100 million, mainly due to the integration of AI chat bots.

On March 10th, local time on Thursday, Microsoft said that the number of daily users of its bing search engine exceeded 100 million, mainly because the new version of Bing integrated the artificial intelligence chat function, and the number of users of the company’s Edge browser was also growing steadily.

Yusuf Mehdi, vice president and chief marketing officer of Microsoft, said, "We fully realize that our market share is still very small and low, with only single digits." He said that compared with Google, Microsoft’s share in the search market is quite small. "On the other hand, it feels good to go to the dance!"

Google has not published the number of daily users of search engines. However, according to StatCounter, the market share of Google search engines in the United States is usually slightly lower than 90%, compared with 6% or 7% for Bing.

Microsoft said that there are "millions of active users" who are trying out the preview version of Bing with integrated artificial intelligence chat function, and about one third of them are people who have never used Bing before. Microsoft also attributed this to the slow but steady growth of Microsoft Edge browser. Microsoft Edge browser sets Bing as the default search engine. If users insist on switching to other search engines, Edge browser will repeatedly prompt users to switch back to Bing.

A month ago, Microsoft launched the artificial intelligence chat robot function in the limited preview version of Bing, with OpenAI’s Large Language Model (LLM) as the supporting technology. So far, Microsoft has made some adjustments to the behavior of robots to solve the problem that robots sometimes have strange and threatening content in conversations. One of the changes is to limit the number of responses that the chat bot can give in a single instance, because the longer the conversation, the easier it is for the bot’s response to deviate. Recently, Microsoft also introduced some "personalized" functions for chat bots to make the answers more direct or interesting.

Last month, Microsoft began to add "New Bing" function to Edge browser, Skype, Windows 11 taskbar and some development tools. In addition, Microsoft is also testing "multi-modal artificial intelligence" technology, which can handle various forms of input including images, text, audio and video. (Chen Chen)

Wofeng Technology GaussMind: How strong is the outbound marketing robot?

In the early days of Internet popularization, some people said, "You never know if the computer is a dog." With the development of artificial intelligence, it is hard for you to guess whether the phone is a robot. In daily life, many calls like the above are made automatically by robots. Compared with the mechanical hearing when the keys are guided before, with the iterative update of technology, the voice of outbound marketing robots is getting closer and closer to real people, and even many outbound marketing robots are recorded by real people, which is difficult to distinguish by sound.

Real-life calls are big, and multi-scene applications are effortless.

In order to create a smooth and natural dialogue experience, Wofeng Technology’s AI outbound robot team has made a number of technical adjustments to the robot’s voice:

Special interactive requirements such as interruption, silence, waiting and restatement in the process of communication are configured in a targeted manner to make the dialogue smoother.

03 intelligent noise reduction

By optimizing the ASR acoustic model in various ways, the influence of environmental background sound and channels of different devices on speech recognition in practical application scenarios can be effectively reduced, and the dialogue clarity can be improved.

The technically optimized human outbound robot can be used in various scenarios of enterprises to help enterprises reduce costs and increase efficiency:

01 Intention clue screening

The task of clue screening has the characteristics of high repeatability, high accuracy and difficult training. Wofeng Technology connects the AI outbound robot to the enterprise CRM, and transmits the clues in real time to make outbound calls to help enterprises realize the screening of potential customers. The outbound robot will configure reasonable outbound call time, outbound call strategy and outbound call technique according to the business model to ensure the clue conversion rate.

02 outgoing private domain drainage

According to different business objectives, such as live broadcast and drainage, old customers’ repurchase and promotion, new customers’ operation, etc., different outbound calls are created, carefully polished from sentence length, process connection, tone speed, timbre volume and other aspects, and recorded by real people, so as to strive for humanized user experience and promote drainage marketing.

03 great promotion activity marketing

With the emergence of pain points such as high traffic acquisition cost, low reach range and limited customer precipitation, enterprises seek new solutions. Outbound robots can make batch outbound calls for historical customers or registered members during the promotion period, record user portraits during the outbound call, preset various words, label different people and generate reports, which is convenient for accurate marketing later.

For many enterprises, satisfaction return visit is the key task to reflect their after-sales service, and business opportunities can also be tapped in this process. However, due to the large number of users, the requirements of satisfaction return visit and the difficulty of business opportunity mining speech training, enterprises create work orders through various channels (online/inbound, robot/manual), and after the work order is completed, they automatically create AI outbound call tasks through work order triggers to make a return visit, so as to ensure that user problems are properly solved.