Wofeng Technology GaussMind： How strong is the outbound marketing robot？

In the early days of Internet popularization, some people said, "You never know if the computer is a dog." With the development of artificial intelligence, it is hard for you to guess whether the phone is a robot. In daily life, many calls like the above are made automatically by robots. Compared with the mechanical hearing when the keys are guided before, with the iterative update of technology, the voice of outbound marketing robots is getting closer and closer to real people, and even many outbound marketing robots are recorded by real people, which is difficult to distinguish by sound.

Real-life calls are big, and multi-scene applications are effortless.

In order to create a smooth and natural dialogue experience, Wofeng Technology’s AI outbound robot team has made a number of technical adjustments to the robot’s voice:

Special interactive requirements such as interruption, silence, waiting and restatement in the process of communication are configured in a targeted manner to make the dialogue smoother.

03 intelligent noise reduction

By optimizing the ASR acoustic model in various ways, the influence of environmental background sound and channels of different devices on speech recognition in practical application scenarios can be effectively reduced, and the dialogue clarity can be improved.

The technically optimized human outbound robot can be used in various scenarios of enterprises to help enterprises reduce costs and increase efficiency:

01 Intention clue screening

The task of clue screening has the characteristics of high repeatability, high accuracy and difficult training. Wofeng Technology connects the AI outbound robot to the enterprise CRM, and transmits the clues in real time to make outbound calls to help enterprises realize the screening of potential customers. The outbound robot will configure reasonable outbound call time, outbound call strategy and outbound call technique according to the business model to ensure the clue conversion rate.

02 outgoing private domain drainage

According to different business objectives, such as live broadcast and drainage, old customers’ repurchase and promotion, new customers’ operation, etc., different outbound calls are created, carefully polished from sentence length, process connection, tone speed, timbre volume and other aspects, and recorded by real people, so as to strive for humanized user experience and promote drainage marketing.

03 great promotion activity marketing

With the emergence of pain points such as high traffic acquisition cost, low reach range and limited customer precipitation, enterprises seek new solutions. Outbound robots can make batch outbound calls for historical customers or registered members during the promotion period, record user portraits during the outbound call, preset various words, label different people and generate reports, which is convenient for accurate marketing later.

For many enterprises, satisfaction return visit is the key task to reflect their after-sales service, and business opportunities can also be tapped in this process. However, due to the large number of users, the requirements of satisfaction return visit and the difficulty of business opportunity mining speech training, enterprises create work orders through various channels (online/inbound, robot/manual), and after the work order is completed, they automatically create AI outbound call tasks through work order triggers to make a return visit, so as to ensure that user problems are properly solved.