Sword and shadow, movie Jianghu： Did you make all the big events in 2016？

1905 movie network exclusive The year is approaching, and it’s time to look back suddenly.

　

Speaking of the mainland film market in 2016, it is really mixed. This year, the number of screens in China approached 41,000, surpassing the United States to become the world’s number one; We also surpassed ourselves, surpassing last year’s 44 billion 11 days ahead of schedule.

　

On the other hand, although the overall growth rate of box office is slowing down, after the year-on-year growth of more than 50% in the first quarter, the second, third and subsequent National Day files dropped by 9%, 14.9% and 14.6% respectively, but this year’s single-film, single-day, single-week and single-month box office all set new records in film history.

　

Among them, The Mermaid directed by Stephen Chow grossed 280 million yuan on the opening day, and reached 310 million yuan on Valentine’s Day on February 14, and surpassed the 2.439 billion monster hunt in 12 days, ranking as the box office champion in mainland film history. "Mermaid" therefore announced a three-month extension, and finally ended with 3.389 billion yuan, becoming the first film in China to rank among the 3 billion clubs.

　

Behind the increasingly calm figures, in addition to the phenomenon of "explosion" has decreased, the audience’s consumption concept is also becoming more rational. Within the industry, the bubbles that have been inflated for a long time are bursting one by one, but the new order and norms are quietly taking shape in chaos.

　

Amid all the hubbub, there are people who are young and surprised, those who are old and strong seek a breakthrough, and those who are Do not forget your initiative mind stick to their feelings. Of course, there are still many embarrassing and reflective industry chaos. Let’s open the door of memory and relive the swords and shadows of the 2016 movies:

　

[surprise! 】

Film Industry Promotion Law yet we called and urged a thousand times before she started toward us

　

On November 7th, the 24th meeting of the 12th the National People’s Congress Standing Committee (NPCSC) voted to pass the Film Industry Promotion Law, which has been prepared for 13 years and carried the dreams of several generations of filmmakers, and finally revealed its true colors. And reading the Industry Promotion Law carefully is also joyful and worrying.

　

The joy is that the promotion law has decentralized a number of administrative examination and approval items such as film censorship, which means that more film companies have the right to make movies; The statement that foreign companies have been forbidden to shoot, invest and distribute before is marked as allowing some foreign companies to enter the film and television industry, which is also a general trend of joint ventures; In view of the practice of some companies stealing and reporting the box office, not only will they be fined, but also their licenses will be revoked in serious cases; The film censorship system, which has always been on everyone’s mind, will also be made public, and movies that are "killed" in the future will also have a reason.

　

The worry is that for some literary film creators, it will no longer exist to participate in the film festival without obtaining the release permit. This time, it is clearly pointed out that those who participate in the film festival without obtaining the release permit shall not engage in related film activities within 5 years if the circumstances are serious; However, the stipulation of "protecting the domestic film screening market not less than two-thirds of the total screening market" seems to have positively broken the speculation about the relaxation of the quota of imported films.

　

Sweat again for Lou Ye and Xiaogang in the future … …

　

Dark horse counterattack: the film is really good!

　

An important sign that the mainland film market tends to be rational in 2016 is that some works with good quality but not optimistic have gained good box office and reputation. For example, "operation mekong", the theme of the main melody, had previously proposed that the guaranteed amount of 800 million yuan had not been settled, and the box office of the film was only 59.6 million in a single day. However, with the excellent reputation of quality films, it helped the box office quickly break through the billion mark.

　

Mahua FunAge, after goodbye mr. loser made a phenomenal movie last year, launched a smaller film "The Water of the Donkey" this year. Under the attack of various blockbusters, this film has even surpassed "Charlotte" in word of mouth. At present, the box office has exceeded 173 million and won a one-month key extension.

　

In addition, the art film Roadside Picnic, with a production cost of only 500,000 yuan, gained 6.466 million box office during the 10-day limited screening, and caused extensive discussion, which can be said to be a rare surprise on the big screen in the mainland. Bi Gan himself therefore set up Dangmai Film Industry, and obtained tens of millions of investments from Huace Film Industry.

　

Good movies really shouldn’t just be made for "wild ghosts and breezes" … …

　

Abortion Terminator: The youth film has finally played a new trick!

　

All along, domestic youth films are synonymous with street movies. The allocation of popular fresh meat with popular IP has repeatedly refreshed the lower limit of word of mouth, and the drama of crying, tearing and abortion has made the audience call "spicy eyes".

　

However, it is gratifying that there is still a "clean stream" in the midst of a group of coquettish bitches. It is also a popular IP. The four female screenwriters of "July and An Sheng" adapted Anne Baby’s slightly thin and melodramatic original work into a flesh-and-blood movie story, and the ending actually played the taste of a suspense film! The "true colors" of two heroines, Zhou Dongyu and Sandra, also impressed the characters. I’m afraid the Golden Horse Award is the best name for "youth film" after its double film.

　

In addition, newcomer Wang Yichun also won the Best Director Award at last year’s FIRST Film Festival for his debut "What’s in the Black". One of the great advantages of the film is that it finds a delicate balance between the crime theme and the growth theme. Teenagers, released at the end of the year, also boldly tried to mix criminal elements into youth films. Although there are still many problems in the narrative and rhythm of the film, bold genre crossing is one of the ideas to break the scene of the youth film.

　

Youth is not guilty, youth film is not guilty, but please roll the money!

　

The 53rd Golden Horse Awards Mainland films won a total victory!

　

Of the 22 competition awards in this year’s Golden Horse, 12 were awarded to mainland filmmakers/films, and the four most important awards, best film, best director and best actor and actress, were also awarded to mainland filmmakers. Sandra and Zhou Dongyu set a golden horse award record for their double-yellow-egg films with July and An Sheng, while Xiaogang Feng made persistent efforts to win the best director award with I’m not Pan Jinlian after winning the best actor with mr. six last year.

　

Undoubtedly, this means that the mainland film market has become the most important market and growing point for Chinese films.

　

Bing Bing, who missed the film, said: The forces of all parties are very great … …