分类： khjgjgh

Although it was a weekend yesterday, the workshop of Chengdu Gree Titanium New Energy Co., Ltd. in Xinjin District was still busy. "There are too many orders waiting to be delivered before the Spring Festival. We work overtime until 11 o’clock every night and work overtime as usual on weekends and holidays." Yang Tianfu, the director of the automobile factory, told the reporter that in the past 2023, compared with 2022, the order volume increased by more than 30%. "The factory has achieved full production, the efficiency has improved, and everyone is more motivated!"

In 2023, Chengdu Gree Titanium New Energy Co., Ltd. achieved a great leap in terms of orders, production capacity and export volume. In particular, it won the largest order worth 360 million yuan in the new energy bus industry that year and became famous in the industry. The large-scale popularization and application of new energy vehicles in the public transport industry has brought market opportunities for enterprises like Chengdu Gree Titanium. Seize the opportunity and share more market cakes. "In 2024, we will work harder, not only to further expand the domestic market, but also to speed up the pace of going abroad and let more regions in the world apply the’ Chengdu-made’ new energy bus." Dong Feng, general manager of Chengdu Gree Titanium New Energy Co., Ltd. said.

01

A car goes offline every 8 minutes.

Sprint 100 logistics vehicles every day.

Walking into the assembly workshop of Gree Titanium, the reporter saw that two 400-meter-long production lines were filled with logistics vehicles being assembled, and more than 200 workers were distributed in chassis tire installation, cab installation, seat installation, glass installation and other links. Through orderly assembly line operation, every 8 minutes or so, an assembled logistics vehicle was commissioned, rolled off the assembly line and drove to the parking lot for shipment.

"Before the Spring Festival, a number of logistics vehicles are being rushed, and they are full of horsepower. They sprint the output of 100 units every day and start while producing." Yang Tianfu proudly introduced that logistics vehicles are another important product of Chengdu Gree Titanium besides buses. In 2023, the factory delivered tens of thousands of logistics vehicles, and the order volume of logistics vehicles will exceed 10,000 in 2024.

In Dong Feng’s view, the company achieved a big breakthrough in 2023. He told reporters that when competing for the largest order of 200 18-meter buses from Yinchuan, Ningxia, there were also domestic first-class car companies such as BYD and Xiamen Jinlong. Chengdu Gree Titanium successfully won this order by accurately grasping the customer’s needs, designing a customized appearance plan according to the local culture and characteristic elements, and establishing a supporting after-sales service station in the local area to quickly respond to the customer’s after-sales needs.

"These 200 18-meter-long buses have been delivered. Some time ago, I just delivered a batch of customized buses in Linyi, Shandong. On the evening of the 20 th, another batch of buses customized by Zhanjiang, Guangdong Province were sent away. " Dong Feng introduced that in 2023, in addition to Chengdu’s local market, Gree Titanium’s buses also expanded greatly in other places, and were sold to Yibin, Meishan, Yinchuan, Xining, Linyi, Beijing, Tianjin, Zhanjiang, Xingtai and Hangzhou.

Not only that, Gree Titanium’s new energy buses have also opened up the international market, and were sold to Norway, Israel and other countries last year. It is understood that Gree Titanium new energy bus has the characteristics of wide temperature resistance and fast charging, and can adapt to extremely cold or extremely hot environments. "We are communicating with some Central Asian countries and Southeast Asian countries to try to open up the markets in these places." Dong Feng said.

02

The additional production line is at full capacity.

Seize the development opportunity of new energy industry

"Lithium battery and hydrogen energy are the two tracks of the new energy industry. Xinjin District is closely following the action of building a strong chain, aiming at the two tracks of lithium battery and hydrogen energy, and is vigorously developing the new energy industry. " He Zhongheng, director of Xinjin Economic and Information Bureau, said that leading enterprises such as Contemporary Amperex Technology Co., Limited, Gree Titanium and Sinoma Technology, as well as upstream and downstream enterprises such as Silibao, Indira and Mingran Intelligent, are all producing at full capacity at present, and some of them have invested in expanding new production lines, all of which are seizing market opportunities.

As a leading manufacturer of hydrogen bottles in the industry, Sinoma Technology (Chengdu) Co., Ltd. recently signed an agreement with Xinjin District to invest an additional 500 million yuan to build 100,000 automatic production lines for hydrogen storage bottles. After the completion of the new project, Xinjin Base will become the largest production base of hydrogen storage bottles in the Asia-Pacific region, with an annual production capacity of 200,000 bottles, more than 100 new jobs and an annual output value of more than 500 million yuan.

The reason for adding a new production line is that with the vigorous development of green hydrogen industry, the market demand for safe and efficient gas storage and transportation equipment has greatly increased. At present, the application scenarios of hydrogen storage bottles of Sinoma Technology have blossomed everywhere, and have been applied to hydrogen-powered light rail vehicles, hydrogen-powered work boats, CNG buses, hydrogen-powered commercial vehicles, etc. The market is in short supply.

In 2021, Contemporary Amperex Technology Co., Limited, which settled in Xinjin District and built five lithium iron phosphate battery production lines, increased its weight again in 2023, investing in the construction of two battery PACK production lines with an annual output of 6.6GWh, and now it has been officially put into production. It is understood that the battery PACK is the terminal product provided by the battery factory to the downstream automobile factory, which mainly includes several parts: battery core, module, electrical system, thermal management system, shell and BMS.

The new energy industry is developing rapidly. How can the government provide good service and relieve the worries of enterprises? "On January 18, Xinjin District held the first political and business forum to optimize the business environment this year, and invited more than 20 enterprises to make demands face to face. Several major new energy enterprises were invited." He Zhongheng said that new energy enterprises raised issues such as electricity security and transportation security at the meeting. "We must escort the development of the industry with a better business environment and promote the qualitative change of the new energy industry from a single project to an industrial cluster."

Original title: "Made in Chengdu" New Energy Bus Speeds to Home and Abroad "

Read the original text

On the evening of March 9, the Fujian delegation was stationed.

When the reporter knocked on Wang Yongcheng’s door, he was groping for a braille pen and a braille board, struggling to "dot" on braille paper to take notes. In the past few days when he came to Beijing to attend the meeting, he repeatedly revised his speech every night and was often busy until late at night.

Deputy Wang Yongcheng deliberated and spoke at the meeting.

Among nearly 3,000 deputies to the 14th National People’s Congress, Wang Yongcheng is the only blind person. In an exclusive interview with China People’s Congress magazine, he said, "As a blind NPC deputy, I must bring the voices of my blind brothers and sisters to the NPC. If we can’t see it, let more people see us! "

"Always walk out of an aboveboard road!"

"Every disabled person is like a grass. Although he has experienced the tempering of life, he is still stubborn, still full of hope and growing in the sun." This is the life portrayal of Wang Yongcheng’s blindness for nearly forty years.

In 1985, 19-year-old Wang Yongcheng was blinded by an accident and had no sense of light. When he lost his light in his youth, the once colorful world suddenly fell into a deep darkness, which made him pessimistic, desperate and self-destructive, and even once thought of suicide.

At the lowest point in life, it is good to have the support and companionship of family members. In 1989, Wang Yongcheng met his wife, and they broke through many obstacles and finally came together. For the sake of his lover and his family, he is determined to learn a living skill.

Wang Yongcheng began to teach himself Braille to take the exam and went to Henan to study blind massage. Because you can’t see, it’s normal to take the wrong bus, get off the wrong station, fall into the river, and walk on the tracks … It’s normal to stumble, but it’s normal to stumble. Fortunately, there are always enthusiastic people to help him out of trouble again and again.

"After a lot of suffering, I also feel a lot of true feelings. I know that there is nothing in life that I can’t pass. I always have to walk out of a road and walk out of an aboveboard road!" Wang Yongcheng said.

During his study in Henan, his wife, who was far away from home, supported his studies by working as a cleaner, and sent him 130 yuan’s salary every month, 100 yuan. Life was hard, which made him cherish the hard-won opportunities, study very hard, and finally graduated with excellent results.

In 1995, Wang Yongcheng returned to his hometown, rented a 10-square-meter facade room and founded the first local Chinese massage health care center for the blind. At that time, blind massage was still a new thing, and the store was deserted. Wang Yongcheng went around for free clinics and gave massage to the masses, which really eased the pain of many patients.

"When I first heard someone call me’ Dr. Wang’, I was so excited that I trembled all over and felt that I had found the meaning of life, and I could also contribute to others and society." Wang Yongcheng sighed.

When the value of life is gained through dedication, he finds the motivation to move forward. With superb technology, enthusiastic service and hard work, Wang Yongcheng’s health care center has gradually improved and expanded its scale, solving the employment problem of more than a dozen disabled people.

In 1996, with the support of Sanming Disabled Persons’ Federation and other relevant departments, he began to hold a training course on blind massage, giving his skills to others, and expanding the scope to the whole province, and achieved good results of "training one person, finding a job and helping a family". Later, he founded the Fujian Strait Massage Guidance Center for the Blind, which trained more than 6,000 blind masseurs for free for more than ten years, with an employment rate of 98%, and led more blind people to get rid of poverty and stand on their own feet.

Things are sweet and bitter, and those who taste them know; There are dangers in the Tao, and those who follow it know it. Because he has personally experienced various difficulties, Wang Yongcheng regards helping the blind as his mission and responsibility.

As the chairman of Fujian Blind Association, Wang Yongcheng actively responded to the spirit of the CPC Central Committee and Fujian Provincial Committee on implementing the strategy of poverty alleviation and rural revitalization, participated in the "Sunshine 1+1 (social organization+old village) hand-in-hand plan", and took the initiative to help the old revolutionary areas and set up a provincial-level poverty-stricken village-Yongyue Village, Anyuan Township, Ninghua County, Sanming City, Fujian Province. Based on the village conditions and people’s feelings, we integrated social resources, and invested a total of more than 1.3 million yuan to help the disabled, help the poor, help students, help doctors, help farmers and other multi-dimensional assistance, support the construction of village water pipes, street lamps and other infrastructure, directly serve and benefit more than 4,000 villagers, and practice the party’s purpose and fulfill social responsibilities with practical actions. It was rated as one of the "Top Ten Typical Cases" by the Civil Affairs Department of Fujian Province.

Years of dedication have won high recognition from the broad masses. In 2023, Wang Yongcheng was elected as the representative of the 14th National People’s Congress. He said excitedly: "I come from the rural grassroots and grew up in the warmth and sunshine of the party. I can be elected as a deputy to the National People’s Congress, which fully reflects the superiority of our socialist system. "

"Let more people know about the blind group.

What you think, what you worry about. "

As a newly elected deputy to the National People’s Congress, Wang Yongcheng was deeply impressed by "the representative should play the role of a bridge" when he was trained to perform his duties.

In his view, one more identity means one more responsibility, one must perform a good job, come up with high-quality suggestions, and make more suggestions and voices for the disabled.

There are more than 85 million disabled people in China, who are a particularly difficult group and need full respect, care and help from the whole society. Engaged in the work of the disabled for more than 20 years, Wang Yongcheng often visited and investigated everywhere, and deeply felt that the cause of the disabled in China had undergone earth-shaking changes.

Since the 18th National Congress of the Communist Party of China, the CPC Central Committee with the Supreme Leader as the core has attached great importance to the development of the cause of the disabled, guaranteed their basic livelihood, improved their quality of life, and promoted their all-round development. The sense of acquisition, happiness, and security of the majority of disabled people has improved significantly.

Before attending the conference, representative Wang Yongcheng had a discussion with the blind group to listen to opinions and suggestions.

"I am a witness, a witness and a beneficiary." Wang Yongcheng said. In recent years, more than 20 laws and regulations, such as the Civil Code, have stipulated the protection of the rights and interests of the disabled. The financial investment in the cause of the disabled at all levels has increased year by year, with more than 4,000 service facilities for the disabled, and the standard of "two subsidies" for the disabled has been continuously improved …

In the investigation, Wang Yongcheng found that while remarkable achievements have been made in the cause of the disabled, the healthy people still don’t know enough about the specific difficulties faced by the disabled groups, and many well-intentioned help is inevitably thoughtless in practice.

At the end of February this year, Wang Yongcheng had a discussion with the blind group in Zhangzhou on the proposal to be submitted to the conference. The experience shared by a blind man resonated with those present.

The blind man traveled by plane alone, and the ground crew enthusiastically pushed the wheelchair after learning about it, but it embarrassed the recipients: he could walk by himself and only needed someone to help guide him.

Then how to guide the blind to travel? "If you help me, I stand in the front, I don’t know the road ahead, and my heart will still be afraid. It is best for you to walk slowly ahead, and I will hold your shoulders or arms, so that you can perceive the general road conditions through the ups and downs of your body. " The blind man said.

The method is simple and easy, and enthusiastic people "are not impossible, just don’t know". It is precisely by observing each other’s incomprehension that Wang Yongcheng has been running between all walks of life and blind people. "Everyone cares about us, and we should take the initiative to let everyone know about us." He often encourages blind friends to communicate with the outside world and boldly tell others what kind of help they need.

Wang Yongcheng knows that it is his mission and responsibility to speak for the blind and let more people know what they think, worry and hope.

"My suggestion was specially taken back by the comrades of the Health and Health Commission."

"The blind are blind and the heart is not blind. The lack of vision brings keen hearing, touch and highly concentrated thinking. Years of exploration and practice have proved that Chinese medicine massage is the best choice for blind people to obtain stable employment and decent jobs. " Wang Yongcheng said.

According to the data, by 2022, a total of 13,618 blind people in China had obtained the qualification certificates of blind medical massagers, more than 3,000 blind people were practicing in medical institutions, and more than 600 blind medical massages were opened.

However, the electronic registration of health technicians and the implementation of the filing system management in Chinese medicine clinics have made it difficult for blind people to verify their medical qualification certificates, and it is difficult to approve blind people’s medical massage centers. Most certified blind people cannot engage in medical massage as they wish, and blind people who have already practiced in medical institutions have also encountered new difficulties.

How hard does a blind person have to work to get this thin qualification certificate? How important is a stable job in a medical institution to a blind family?

All this, Wang Yongcheng personally experienced and felt the same. "If we can’t see, let more people see us!" To this end, Wang Yongcheng has done a series of preparatory work.

"Improve the social security system and care service system for the disabled and promote the all-round development of the cause of the disabled." "Eliminate unreasonable restrictions and employment discrimination that affect equal employment, so that everyone has the opportunity to realize their own development through hard work." Wang Yongcheng regards Report to the 20th CPC National Congress of the Party as his "pillow book", in which he knows by heart the part about the cause of the disabled, and reads it verbatim. Wang Yongcheng took it as the first case of his proposal to the conference. He extensively consulted the law on the protection of the disabled, the law on traditional Chinese medicine and other laws, and found the basis for blind people to engage in medical massage services.

Knowing that representative Wang was going to attend the two sessions with suggestions about the blind, blind people from all over the country sent Wang Yongcheng a lot of materials. These "invisible but tangible" words bear the hearts of blind friends, and finally converge into suggestions-National Health Commission, Chinese Medicine Bureau and other departments revise the "Measures for the Administration of Medical Massage for the Blind", incorporate blind medical massage institutions and blind medical massage personnel into the electronic registration management of medical institutions and medical staff, and solve the problems of filing blind medical massage institutions and practicing blind medical massage personnel.

The lack of large-character textbooks suitable for students with low vision is also a problem strongly reflected by the masses. According to the statistics of the Ministry of Education on December 28th, 2022, there are 41,806 school-age students with visual disabilities who receive compulsory education, of whom about 60% are enrolled in regular schools to receive integrated education. For these students, the font size, background color and pictures of ordinary textbooks are easy to cause visual fatigue and affect residual vision. Therefore, it is necessary to publish barrier-free Chinese character teaching materials.

Wang Yongcheng suggested that the Ministry of Education should publish the general textbooks for compulsory education used by students with visual disabilities in large print simultaneously, and list them in the catalogue of teaching books for primary and secondary schools of the Ministry of Education, and provide them to students with low vision in regular classes throughout the country free of charge through schools, so as to meet the learning needs of students with visual disabilities, ensure that children can study with peace of mind in general schools and "stay, keep up and learn well", thus improving their sense of acquisition, happiness and satisfaction.

With thousands of carefully prepared suggestions, Wang Yongcheng came to Beijing and walked into the Great Hall of the People. These days, Wang Yongcheng is busy but full. He refined his suggestions and repeatedly discussed and communicated with the staff of the ministries and commissions who came to attend the group deliberation. "My suggestion was specially taken back by the comrades of the Health and Health Commission. The staff of the conference also kept contact with me and said that they would follow up the handling."

"I must not only actively perform my duties, but also perform brilliantly!"

In March, the world-famous National People’s Congress was grandly opened! What are the two sessions like for you and me? It is a solemn and magnificent Great Hall of the People, a bright red flag fluttering in the wind, a packed auditorium with 10,000 people under the lens focus, and a beautiful business card of China’s democracy.

For Wang Yongcheng, the two sessions were measured with both feet, listened with both ears, touched with fingertips and felt with the heart.

"Please press the voter!" On the morning of the 5th, the announcer’s prompt sounded at the conference venue, and when voting on related decisions began, the representative on the side asked if he needed help to press the voting button. Wang Yongcheng declined with a smile. Before the meeting, with the help of his wife, he had touched several voting buttons on the desktop with both hands and kept their positions and functions firmly in mind.

"I can clearly distinguish a dot as small as Braille by hand, and there is no problem with such a big voting key." Wang Yongcheng said, "I must personally cast a sacred vote!"

Representative Wang Yongcheng and his wife were at the meeting.

In order to facilitate Wang Yongcheng’s performance of his duties, the secretariat of the First Session of the 14th National People’s Congress made proper arrangements: his wife accompanied him as a guide and assistant, and her room was equipped with a computer for the blind. When she went to the Great Hall for a meeting, she took a special bus and took barrier-free access …

Unable to see the grandeur of the Great Hall, Wang Yongcheng listened to the grandeur of the Great Hall with his ears and measured it with his feet. Nearly 3000 delegates gathered together to listen to the government work report. At the end of each page, when everyone turned the page in unison, the sound was like a breeze blowing leaves, like waves rolling snow. For Wang Yongcheng, this is the unique voice of the two sessions and the echo of the surge of democracy.

Groups of accurate and detailed data and bursts of applause cheered Wang Yongcheng up. "Improve the care service system for the disabled … to protect the legitimate rights and interests of the disabled." Hearing these words in the government work report, Wang Yongcheng was filled with emotion and could not calm down for a long time.

New spring, new departure. "Next, I will not only actively perform my duties, but also perform brilliantly! I want to use my own performance story to tell the whole society that our democracy is the most extensive, authentic and effective democracy. " Wang Yongcheng said, "After the conference, I will bring the good policies of the party and the government to our disabled friends, and earnestly publicize, implement and guide the spirit of the conference."

Although the road is long, it will come, and although it is difficult, it will be done. Wang Yongcheng firmly said: "As a deputy to the National People’s Congress, in the next performance of my duties, I will continue to go deep into the grassroots, listen to the opinions and suggestions of the people, worry about the needs of the disabled, think about the thoughts of the disabled, and really help solve the problems that everyone is anxious about."

(Reprint should be complete and accurate, and indicate the source and author information)

Today, Baidu released its financial report for the fourth quarter of 2019. In terms of core business progress, Baidu’s mobile business grew in an all-round way. The daily users of Baidu App reached 195 million, up 21% year-on-year, and the monthly active users of Baidu smart applet reached 316 million, up 114% year-on-year. Its positive potential further promoted Baidu’s net profit to 9.2 billion yuan in the fourth quarter, up 95% year-on-year.

Baidu’s commercial revenue has increased for three consecutive quarters, and it has continued to rebound. Its profitability is improving and it has gained more users.

Baidu mobile ecology entered the delivery period.

Behind Baidu’s sustained high growth, Baidu’s mobile ecology has taken shape, and it has now entered the delivery period and the income realization period.

At present, Baidu mobile ecology has formed three pillars: Baijiahao+smart applet+hosting page.

Looking back, we will find that Baidu’s mobile ecological layout has been constantly adjusted and upgraded in the past few years.

In the past few years, Baidu has been solving content problems by laying out hundreds of numbers; In 2016, Baidu launched an information flow product, established a dual-engine strategy of search+information flow in 2017, and released smart applets in 2018. In July 2018, after initially solving the content problem, Baidu began to build new connections. Last year, the dual ecological pattern of "No+smart applet" was gradually formed.

In December 2019, Baidu App had a daily activity of 195 million, Baijiahao had 2.6 million content producers, the release of original content was more than three times that of the same period last year, and the monthly active users of Baidu smart applet reached 316 million. The number of smart applets is 35 times that of a year ago. The initial scale of smart applets has enabled Baidu to form a closed loop from retrieving information to obtaining goods and services.

The benign interaction and content diversification ecology formed between search and Baijiahao and smart applets have gradually broken the "island" effect of the mobile Internet.

In the second half of last year, Baidu began to encourage advertisers to migrate landing pages to "hosted pages". Merchants can independently publish content, information and services to achieve efficient connection and interaction with users, reducing the risk of landing pages and improving advertising quality and user experience.

The financial report shows that in the fourth quarter, the revenue of hosted pages increased to about a quarter of Baidu’s core revenue. It is understood that the solution of hosting page has covered life service, B2B, law and other fields, and advertisers are also actively embracing Baidu hosting page.

An important reason is that those smaller businesses that do not have the development ability can use Baidu’s artificial intelligence capabilities through Baidu’s hosting marketing platform. Small and medium-sized enterprises can keep up with the latest internet technology and continuously improve the conversion rate by opening an account without buying servers and software. Moreover, the hosted page is built with a data structure, which can guarantee the quality of content and enhance the trust of consumers.

Behind the continuous high growth of Baidu App’s daily activities and user duration, the dual ecological construction of Baijiahao and smart applets has been initially completed, and the managed page mechanism has also achieved results. The three pillars have entered the delivery period from the construction period, which also gives Baidu the ability to help advertisers build a closed-loop marketing.

In fact, it also confirms Citigroup’s judgment in Q3 last year: the combination of Baijiahao+smart applet+hosting page has improved the user’s usage time and user experience; The number of in-terminal searches has increased, and it is expected that the traffic and in-terminal queries will be consistent with the income growth in the second half of 2020.

Baidu’s financial report is more attractive than Google’s.

As a search giant, Baidu is often used to benchmark Google, but at present, Baidu’s financial report is more attractive than Google’s.

Google’s previously released financial report data showed that its operating profit in the fourth quarter of 2019 was 9.3 billion US dollars, far below the market expectation of 9.9 billion US dollars. Alphabet’s revenue in the fourth quarter was $46.1 billion, less than analysts’ expectations of $46.9 billion. A number of indicators failed to meet Wall Street expectations, and the core revenue advertising business was also slightly tired. Analysts question how Google should support the trillion-dollar market value in the future.

One is lower than expected, and the other is stabilizing and warming up. Behind this is actually that the business growth space and potential brought by the ecological innovation of mobile content are different.

Behind Google’s lower-than-expected revenue is the lack of innovation highlights in the digital advertising business that supports its core revenue, the lack of achievements in the ecological layout of mobile content, and the failure to effectively upgrade its business performance and user experience, which suppresses its liquidity in digital advertising and the expectations of the capital market.

For example, it was only in September 2018 that Google announced that it would push the news of information flow through the "Discover" function, but its information flow business at this time was already two years later than Baidu’s. Nevertheless, Google only planned to invest in information flow advertisements on the home page of mobile applications in 2019, and now the effect is not obvious. Google’s core advertising model is still following the past "search" advertisements, including Google Adwords and display advertisements.

In addition, in response to the general trend of online shopping users bypassing Google search and directly searching for products through platforms such as Amazon and Wal-Mart, Google launched "popular products", which enhanced the search function of e-commerce, searched for keywords, and products appeared on the search results page with a sliding and interactive interface. However, Google’s single function, which is based on saving users and rushing online, lacks overall strategic thinking. At present, the effect remains to be seen, because the search experience of platforms such as Amazon has formed a strong appeal to shoppers.

According to eMarketer, Amazon is expected to report that its share of net digital advertising revenue in the United States will increase from 6.8% in 2018 to 8.8% in 2019. Facebook’s market share is expected to rise from 21.8% in 2018 to 22.1% in 2019. Google’s market share is expected to drop from 38.2% in 2018 to 37.2% in 2019.

Analysts are questioning whether services such as Amazon and Facebook’s Instagram are attracting online shoppers and thus attracting advertisers away from Google.

For many years, Google’s revenue has been highly dependent on advertising, but Google has not formed a set of mobile content ecology that is constantly upgrading, serving both brand commercialization and users’ rigid needs to promote the continuous improvement of its content and experience and provide incremental value to advertisers. Therefore, in the face of Facebook’s social advertising and Amazon’s e-commerce advertising, the competitiveness of Google’s old advertising model’s user experience and effect is weakened, and its advertising market is also being eroded.

However, the incremental space of Google’s original mobile mode is quite limited, so its growth is increasingly dependent on YouTube and cloud services.

However, under the strong suppression of Amazon and Microsoft cloud business, it is difficult for Google Cloud to support its second growth curve. According to research institute Gartner, Amazon AWS currently ranks first, accounting for 32.3% of the market share in the cloud computing market; Ranked second is Microsoft Azure, with a market share of 16.9%; Google Cloud ranked third with 5.8%.

However, on Baidu’s side, the three pillars of Baijiahao, smart applet and hosted page promote Baidu’s business ecology, and Baidu Mobile Ecology can better achieve the double matching of content and service, thus better retaining users and developers. And brand owners, achieving a balance between business and user experience.

In addition, Baidu carried out a comprehensive "upgrade" of information and knowledge in 2019–not only self-built content, but also strengthened the knowledge and information ecology through strategic investment.

In the past 15 years, Baidu has accumulated more than 1 billion pieces of high-quality content including knowledge, encyclopedia and library. Baidu Encyclopedia, Baidu Library and Baidu know that these three products have established cooperation with more than 7,000 authoritative organizations such as China Association for Science and Technology, China Anti-Cancer Association, People’s Daily Digital Communication, and National Literature Center for Philosophy and Social Sciences, so as to promote more authoritative and professional knowledge content and structure.

Baidu’s own content system-Post Bar, Know, Encyclopedia, Baijiahao, Iqiyi, Good-looking Video and other content and information channels have been fully connected and searched, completing the closed loop of mobile ecology.

At the same time, Baidu has successively invested in high-quality vertical content such as fruit shell, uncle Kai telling stories, Zhihu, etc., and entered the children’s content track, free reading entrance and knowledge quiz community respectively. These contents are connected to Baidu App and integrated into the product matrix such as information flow.

Take Zhihu as an example, it has 220 million users and 130 million answers, and a lot of content can already be seen on the homepage of Baidu search.

This mobile ecology with information and knowledge as the core has two values:

On the one hand, it can reflect the development trend of events through the summary, integration and analysis of information, and deepen the understanding and understanding of things. Based on a powerful knowledge map, it can help users greatly expand the boundaries of knowledge. For example, in this epidemic, the value of big data formed by "knowledge and information ecology" highlights its important decision-making value in epidemic prevention and control.

On the other hand, implement key influence on users’ key decisions. Obtaining information is a key node in the user’s decision-making path. Baidu can implement key influence on both search and recommendation decision paths, and Baidu has entered the stage of mining users’ commercial value from the pursuit of traffic.

That is to say, its entire ecosystem has formed a closed-loop and synergistic effect. Through search+information flow, it comprehensively covers the users who need search and the user groups who obtain information, and takes the "ecology with information and knowledge as the core" to intervene in every step of the user decision-making chain, accurately understanding the user’s needs. The ecological barrier of mobile content in turn improves the efficiency of advertising realization and strengthens the search moat.

However, we pull the perspective back to Google. At present, Google has not made similar innovations and layouts in the mobile content ecology, but has been adding more and more advertisements to existing search platforms and map products. Despite the overall slowdown in growth, the ninth operating profit in the past 10 quarters failed to meet expectations, Google still follows its inherent search advertising model.

This is why Baidu is more attractive than Google’s financial report, because the two have been on different tracks. Relatively speaking, Baidu has been deeply involved in the mobile content ecology in recent years, and when it is busy, Google continues to be in an old-fashioned mentality in the mobile ecological layout. Although Google is still making money, as Facebook and Amazon continue to nibble at the plates of digital advertisements, there is not much time left for Google’s layout.

Behind the high growth, the potential and value of Baidu’s business ecology

In the context of the overall pressure on the advertising industry in 2019, Baidu’s business grew steadily for three consecutive quarters. The author believes that Baidu’s mobile content eco-driven marketing model upgrade has broken through the ceiling of the advertising industry.

This is reflected in the layout of the content layer "Baijiahao+smart applet" and the touch layer "search+information flow", which can not only provide one-stop service for users, but also provide advertisers with a complete ecosystem of integrated delivery. On the one hand, Baidu’s strategy of exchanging investment for growth is quite effective, and it also stems from the steady rise of the content layout that blooms in all directions and enters the harvest season.

Especially when we compare Tencent and Baidu, which are also engaged in information flow business, this experience of content ecology is very valuable.

First, Baidu advertising puts more emphasis on user safety, which improves the advertising quality and user experience. Tencent has display advertisements, mainly Tencent News and Tencent Video. There are online alliance advertisements such as Guangdiantong, social advertisements, etc., which relatively retain the traditional advertising model and experience.

The upgrade of Baidu’s advertising model lies in that "hosted pages" greatly reduce the risk of landing pages, while the ever-developing content ecology and services attract creators and providers to put content and services on Baidu’s hosting platform, which attracts more users on the one hand and improves the advertising quality, user experience and advertising conversion rate on the other.

The second is the difference between information flow advertisements: both of them have information flow advertisements. Baidu takes Baidu App as the core, and integrates the channel traffic and content service resources within the system, providing an internal driving force for the accurate matching of user duration and advertisements. Although Tencent’s information flow business integrated QQ Watch, QQ Browser and Daily Express last year, the product lines such as Tencent News, Daily Express and Microvision are still independent.

With a high-quality product team and traffic, Tencent’s advertising business is dull or there is no closed loop in the content ecology.

Third, Baidu’s advertising revenue growth against the trend depends on its content ecology and the mature ability of the whole chain marketing model.

An important action of Baidu on the commercial side in 2019 is the launch of "N.E.X.T Baidu Full Chain AI Marketing". What it is doing is to form a full-chain user interactive marketing scheme through the combination of public domain, commercial domain and private domain traffic-from search to generating consumption intention to final consumption action, the whole link can be completed within Baidu’s ecology. Baidu AI and big data help brands to find potential users, and then rely on Baidu’s ecology.

In addition, Baidu has strengthened its IP capability. Last year, Baidu announced eight IP resources, including Baidu, Baidu National Tide Season and Good Luck China Year. Relying on the resources such as video, content and offline activities in Baidu’s ecology, from last year’s National Tide Season to Baidu’s boiling point, it can be seen that the integration and linkage of these resources and portals shortened the link between brand exposure and transformation.

For advertisers, Baidu’s AI+IP is showing new potential-various IP resources are driven by AI, forming a more diversified gameplay upgrade, and the traffic value after IP packaging has also been further developed, that is, Baidu’s content ecological layout has driven the industry marketing to break, highlighting new commercial potential.

Conclusion:

If we review Baidu’s continuous content ecological layout for many years, we can know that Baidu has been delaying its satisfaction, putting its goal in a few years and paying more attention to long-term value.

Baidu’s new financial report has gradually highlighted its upward trend, which actually means that after half a year’s adjustment, Baidu’s mobile ecology has entered a stable growth channel and entered a delivery period and a revenue period. Its layout in the mobile content ecology is also fully stimulating its users’ commercial value. Judging from its performance, Baidu’s good days may have just begun.

Author: Wang Xinxi TMT Senior Commentator This article refuses to reprint my WeChat WeChat official account: Hot Micro-comment (redianweiping) without permission.

Every game video creator has his own reason to start making videos, and most of these stories go back to when they have not been noticed. WindGrin likes indie games very much, but he is worried that there are not many people around him to communicate with, so he started video creation and discovered the joy of Amway games.

Another creator, China Boy, who fell asleep in WindGrin’s bed, started his production journey when he was playing computer games with his friends. Because he was pushed to the back and couldn’t play it himself, he could only record other people’s playing process with his classmate’s mobile phone in the back, during which he found that he liked and was good at making video content.

Unlike this kind of story of "realizing what he is good at", the original intention of Director Ao’s video is to attract the attention of girls who like it. Although he soon found that the girls did not watch it at all, it was useless, but the video was made today.

The above stories are all from the self-reports of these UP owners in the watermelon video "Feel at Home" column. In the past six months, 17 head video creators (Director Ao, China BOY, Black Escort, Marco, Mango Bing, 0+7, Xiaoxiao, Exhaustion, Vacation Jun, Lao E, Yun Xinghe, Dean Xiaochao, Jing Junming, Ze Ye Mantis, Xiao Keer, Director Yang, and A Passerby) have chosen to settle in watermelon videos and set up exclusive columns. Many creators are in 《

What is people’s general impression of watermelon videos? Here, you can learn to cook a braised carp with "gourmet writer Wang Gang", or you can watch the Huanong Brothers cook country food with local materials. Besides the massive jokes and entertainment, you can also listen to Li Yongle’s explanation of Fermi Paradox in a relatively popular way. On the homepage of watermelon videos, from the issues concerning agriculture, countryside and farmers to urban life, these videos show all aspects of people’s lives: daily necessities of life, the latest trends of celebrities, the record of working and working mood, and the experience of popular science learning …

This is also the general impression of watermelon video: as a comprehensive video website transformed from headline video, the game category is not particularly prominent in watermelon video.

On June 8, 2017, the headline video was officially upgraded to a watermelon video. Although it is still a fairly young content platform, it has accumulated a lot of users. In June 2019, the number of users of watermelon video has exceeded 300 million. Under the huge volume, the proportion of game videos is not high. Therefore, when talking about game videos and game video creators, some players may not think of watermelon videos first.

Although this view is not wrong, it also underestimates the influence of the watermelon video game section: up to now, the average daily broadcast volume of the watermelon video game section has exceeded 200 million, and the more influential game videos often have millions or even tens of millions of broadcasts, which is not inferior to other game videos or live broadcast websites.

In recent years, people are very keen to watch the video and live broadcast of popular games. The game section of watermelon video has attracted many content creators and accumulated a large number of users. The game area of watermelon video has bred several video writers with tens of millions of fans, such as Lao Tearing Chicken, Chen Dabai and Sniper Mike, and their videos often have millions of plays.

Compared with other game video websites, in the past, the game section of watermelon video also had the characteristics of "popularization". Open the game section of Watermelon Video, and you will see different types of game pushes (if you have logged in, these pushes will be customized according to your preferences). From the perspective of broadcast volume, the broadcast volume of popular game content such as "Eat Chicken", MOBA mobile games or "My World" and "The Fifth Personality" is significantly higher. This is also a feature of the watermelon video game section. The content of popular games will often get more attention. The video creators of the watermelon videos mentioned above are also popular games such as "Eat Chicken" and MOBA.

Compared with popular game videos, the amount of single-player and host game videos on watermelon videos is relatively small. Many other game video platforms also have similar phenomena-for most video platforms, a few popular games have always been the main force supporting users’ consumption. This situation is determined by the number of players, and the content creation of stand-alone and console games is relatively scattered, and their communication effect is often not as good as that of popular games with strong social interaction.

However, this situation has changed recently. In the recent push of watermelon video, there have been more stand-alone and host video content. And such changes are likely to continue to happen.

The push status of video websites is a reflection of players’ concerns. Looking at the development of the domestic game market in recent years, although popular games are still in an absolute advantage in the number of players, the trend of stand-alone and console games on the rise can not be ignored. For platforms such as Watermelon Video, this trend means new opportunities. They can enrich their own content according to market changes and make their own ecology more complete.

The domestic game industry has experienced abnormal development for quite a long time. The ban on game consoles has brought the prosperity of PC games, and the prosperity of PC games is concentrated on online games. Due to the difference in income level and consumption concept, the market performance of stand-alone and console games has always lagged behind in China. After a slight decline in the end-game era, multiplayer mobile games have become a new craze.

However, in recent years, with the lifting of the ban on game consoles and the development of many PC digital game stores, the awareness of stand-alone and console games among mass players has been increasing, and domestic manufacturers have begun to launch their own game platforms. In terms of video and live broadcast platforms, the impact of this change is that the amount of single-player and host games has increased in recent years.

As mentioned above, there are a large number of users of watermelon video, and the traffic in the station is considerable. In the game section, these traffic are especially concentrated in popular categories such as "eat chicken" and MOBA. This means that it is difficult for them to seek high-speed or substantial data growth in this aspect, and at the same time, this "partial subject" status quo is not conducive to the construction of more meta-ecology. Therefore, in order to seek more new opportunities and provide more content from different angles, watermelon video needs to start with more potential content-stand-alone and host content just meet the needs.

Of course, all this can’t be done overnight. Despite the huge potential users, the attempt of watermelon video still faces some challenges.

First of all, competitors in the watermelon video game section have accumulated many users. In the early development, these websites often focus on the characteristics of one or several target player groups and optimize the arrangement and coverage of related content. For users who are used to watching these contents on other websites, why go to Watermelon Video has become a problem.

Secondly, watermelon video is a comprehensive video website, which will not make people think of ACG at the first time when they talk about watermelon. In a sense, this may lead to a prejudice: players who don’t know it may think that watermelon video doesn’t seem to have much important game content output, and they won’t look for specific content in it.

In the final analysis, video websites provide video content, and the content is always created by video producers. No matter what people’s previous habits and their impressions of something, it is important to pay attention to the future and provide more viewers with what they want to see.

For a platform, good content creators are extremely valuable, and they bring target users to the platform through high-quality content. Watermelon video, which wants to attract more users related to stand-alone and console games, naturally needs content creators in this field. At the same time, this is not a unilateral demand of watermelon video platform. In fact, any platform and content creators are mutually beneficial and symbiotic. Platforms need creators, and creators also need platforms. What the platform needs to give video creators is a reason, a reason why they come to this platform, or even a reason to provide exclusive content for a platform.

When talking about his own creation, Director Ao thinks that "the previous video feeling has taken shape, and there is not much room for improvement", and coming to Watermelon Video also wants to "take a brand-new challenge, create a new video series, and do what he wants to do". During the one-year visit to Watermelon Video, Director Ao has released 371 videos and accumulated more than 2 million fans.

Creators such as Director Ao have already had a high reputation before, and they have achieved good development in watermelon videos. After Director Ao settled in Watermelon Video, he endorsed the "Dreamer Plan" of Watermelon Video. Compared with attracting famous creators, this plan encourages newcomers to create on watermelon videos. The plan claims that the creators of game videos will be evaluated not on the basis of broadcast volume, but on the basis of content quality. Creators with excellent quality can enjoy the rewards of signing contracts, doubling traffic or doubling revenue.

The same support project for newcomers is "Watermelon University", which provides a detailed guide for newcomers from the technical level to the content level. In addition, newcomers will also get the docking and guidance of the operation specialist and get more help in video creation.

The creation of video is indispensable to the support of tools. Not long ago, Lao Tear Chicken uploaded a live video of Watching Pioneer with 4K quality on his own channel. Some viewers lamented 4k@60 frames in the barrage, which greatly improved the viewing effect. On the second day after the video was released, Watermelon Video announced that it supports video uploading with 4K resolution, 120fps frame rate and 320kbps audio rate for free, hoping that better image quality can help UP owners improve their fans’ stickiness or attract new fans. At the same time, Watermelon also launched a watermelon creation platform for creators, which provides the functions of viewing data summary, traffic tracking, fan portraits and other information, providing more efficient creative support for content creators.

When ordinary people want to try video creation and even develop it into their own career, they are often scared off by the high cost and threshold of creation. Watermelon video helps some UP owners to smooth this threshold by providing revenue methods such as platform sharing, e-commerce realization, live broadcast realization, content payment and advertiser list. At present, the old tearing chicken with 17.1 million fans was just a security guard when he first came into contact with video creation. When the enthusiasm was rewarded accordingly, Lao Tear Chicken finally developed his hobby into a career.

It is worth mentioning that at the moment when the creator’s income is linked to the flow, the huge flow of watermelon video can provide a good return for content creators. At the same time, watermelon videos often launch different incentive plans to encourage content creation. For example, in June, Watermelon Video announced the "Movable Type Plan", announcing that it would provide 100 million yuan in cash and 100 million yuan in traffic to support graphic writers to create video content.

For watermelon video, this is a virtuous circle: attracting video creators through its own mechanism, attracting and retaining viewers through the high-quality output of video creators, and increasing the number of users and its own income through the increasing audience.

In the past, compared with popular games, the content of stand-alone and host games of watermelon video received less attention, but this situation has changed with the arrival of more stand-alone and host UP owners in recent six months, and the video content of stand-alone and host games is expected to become a new growth point of watermelon video game section. For watermelon video, this change will also make the content of the game section more balanced and diverse, and can provide more users with more interesting content.

More specifically, the uniqueness of Watermelon Video lies in that it is a more popular video website and adopts a customized push mode. This means that the game content appearing on the watermelon video will be pushed to more potential users more accurately. These users may not even be gamers, but they are actually interested in the game.

No matter what industry you do, the most difficult thing is to break through the circle. In this sense, it is more important to let more people who don’t play games know about games than to let people who like games see the videos they want to watch-which is beneficial to the whole industry.

At the same time, if watermelon video becomes more attractive in stand-alone and stand-alone video, the creators of game video also have more choices. In order to attract more content creators, major video websites also need to provide more reasonable returns, broader development space and better experience. For many video producers, how to produce excellent content continuously and stably and how to attract more attention are always problems, and a good platform will help a lot.

　　# Model Weekly Sales Record # # Big Event # Just now, Buick announced the terminal sales of the GL8 family in the third week of December, and Buick GL8 model set a weekly sales record with 3,210+vehicles, an increase of over 15% from the previous month.

　　At present, Buick GL8 family double 12 promotion season is in progress. From now until December 31, all Buick models will be given a compulsory insurance and the existing preferential policies will be superimposed: GL8 PHEV 0 interest 0 routine, the replacement subsidy will be up to 45,000, and the maximum savings will be 130,000; GL8 Lu Zun starts from 269,900 yuan, the replacement subsidy is as high as 40,000 yuan, and the additional purchase subsidy can enjoy 5,000 yuan; GL8 business class on land starts from 197,900 yuan, and the replacement subsidy is up to 30,000 yuan, and you can enjoy 24 installments of zero interest.

　　Cctv news(Reporter Tang Shiying, Wang Xiaoying, Luo Chuan) On March 30th, the national online media Hubei Tour came to the site of "Regulation Project of 6-meter-deep Waterway in Wuhan-Anqing Section of Yangtze River Trunk Line" in Ezhou City. Li Ping, executive deputy manager of the II Project Department of Wu ‘an Section of Yangtze River Trunk Line, introduced that on March 26th this year, the regulation project of 6-meter-deep Waterway in Wuhan-Anqing Section of Yangtze River Trunk Line (referred to as Wu ‘an Section Project) was fully completed and put into trial operation.

　　This means that 10,000-ton river-sea ships can reach Wuhan all the year round, forming a "water expressway" that "runs smoothly in Hubei, Jiangxi and Anhui, and reaches Jiangsu, Zhejiang and Shanghai" to revitalize the Yangtze River Economic Belt.

Ecological beach consolidation project (picture from official website of Yangtze River Waterway Bureau)

　　In 2014, the Hubei Provincial Party Committee and the provincial government submitted a request to the Ministry of Transport for the construction of the "6-meter-deep waterway from Anqing to Wuhan and 4.5-meter-deep waterway from Wuhan to Yichang" (referred to as the "645" project). In March 2016, the "645 Project" was included in the National Outline of the Yangtze River Economic Belt Development Plan and the "Thirteenth Five-Year Plan" of the Ministry of Transport.

　　In October 2018, Wu ‘an Section, one of the main projects of the "645 Project", started construction. The waterway regulation project of Wu ‘an section of the Yangtze River trunk line spans Hubei, Jiangxi and Anhui provinces, with a total length of 386.5 kilometers, starting from Tianxingzhou Yangtze River Bridge in Wuhan, Hubei Province, and ending at Anhui Anqing, Anhui Province, and systematically regulating seven navigation-blocking beach sections such as Luohuzhou and Daijiazhou.

　　Before the regulation, some waterways were winding and shallow, which was the "intestinal obstruction" that restricted the capacity of the Yangtze River trunk line. The implementation of waterway regulation will effectively solve the outstanding problem of "deep at both ends and shallow in the middle" of the Yangtze River trunk channel, and form a super-large "water expressway" linking the four provinces of Hunan, Hubei, Jiangxi and Anhui in the middle reaches of the Yangtze River, which will greatly promote the construction of the shipping center in the middle reaches of the Yangtze River in Wuhan, and the navigation capacity of the Yangtze River trunk channel will also achieve an overall leap, thus promoting the upgrading of the comprehensive transportation system along the Yangtze River.

Lejiawan Beach Control Project (Image from official website, Yangtze River Waterway Bureau)

　　Li Ping introduced that a total of 15.4 kilometers of ecological revetment, 1.46 million square meters of ecological beach consolidation and 3 ecological conservation areas were built in Wu ‘an section.

　　In this waterway regulation, more than 6 million fry were released by adhering to the principle of "ecological priority and green development", forming a complete set of green waterway construction technology, and comprehensively utilizing the dredged soil of the waterway to support the construction of major projects along the Yangtze River, including providing 1.19 million cubic meters of dredged soil for Ezhou Huahu Airport. The project also pioneered real-time monitoring technology to dynamically monitor the sinking and drainage construction, which filled the gap in China.

Ecological revetment project (picture from official website, Yangtze River Waterway Bureau)